6 Important Factors To Know Before You Register Trademark EU



If you are running a business or want to start one in the EU, you should consider applying for trademark registration. Like most regions, running a business in the European Union also needs trademark registration. However, registration laws and requirements are a crucial aspect you need to consider before applying. In this blog, we will discuss 6 important factors to know before you register trademark EU. 

Performing Comprehensive Trademark Searches 

Performing comprehensive trademark searches is one of the key practices for successful registration. This is also your first step to begin trademark registration for your business in the EU. Performing a thorough trademark search is crucial for ensuring a hassle-free application. It also reduces the possibility of future conflict. In this matter, professional trademark registration service providers can help. They can perform the hectic task of trademark search on your behalf. 

Understand Language Requirements

Understanding the language requirement is also a crucial factor to consider before your EU trademark registration. In the EU, you need to select a first language among the 5 EUIPO languages. Also, you need to select a second language from any EU's official languages. Selecting the two types of languages is mandatory to ensure a successful application.

‘All or Nothing’ Principle

EU trademark registration rules also include a unique principle called ‘All or Nothing'. This usually means the uniform trademark law across the European Union. According to the European trademark law, if an EUTM is legal/valid in one European country, it would be recognized in the EU. On the other hand, if your trademark gets rejected in one EU country, it will be rejected in the entire EU. 

Need to Define Goods and Services Clearly

According to EU trademark registration law, the business must clearly define the goods and services it covers. The application also requires a detailed list of services and goods covered by the business. This helps to categorize the business by its offering. So, if you are planning to register trademark EU, focus on listing the goods or services your business offers. 

Geographical Aspect

The geographical aspect refers to the geographical validity of the trademark. An EUTM (European Union trademark) is only valid for countries belonging to the European Union. Besides these 27 EU countries, the trademark will not cover any foreign countries. So, when you register a trademark for the European Union, it usually. Do not cover non-EU countries like England, the French continents, and more. 

‘Use or lose’ Trademark Rule

EU trademark registration doesn’t ask you to provide proof of business operation before applying. However, the trademark law sincerely focuses on the 'Use or lose' principle. This means you can apply for a trademark with proof of running a business. However, you must focus on active business operations after registering for a trademark. If your business remains inactive for a long time, and any other active business applies for it, you will lose your trademark. 

Trademark registration in the EU can become easy when you know the basic laws. Professionals can help you register trademark EU easily. They can also offer post-registration trademark protection and maintenance services. 

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